Here’s the customer behavior we use to elevate sustainable brands.
Marketing Metrics that Matter
Do you know where to find the marketing metrics that matter for your business?
To say we’re “into data” would be an understatement. Data is the best way to make the right choices for the growth of a business. It allows you to make sure-footed decisions when it comes to everything from content to investments. So yeah we’re a little obsessed.
But after years of creating reports and helping businesses grow, we have learned first hand that the raw numbers don’t help on their own. Collecting the right metrics and knowing how to look at them through a holistic lens is vital when it comes to the marketing metrics that matter.
In each of the articles below, we share information about which metrics we collect and how we use the data to grow businesses using content marketing and optimization.
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